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Stacey Solomon is launching a kidswear collection with Primark and the campaign stars Stacey's gorgeous sons too.
After two sell out womenswear collections, Stacey is back to bring a smile to parents and kids faces with this adorable kids range that launches into Primark stores on the 20th of July.
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The unisex collection of clothing and accessories is available for ages 0-10 years. With plenty of cool slogan sweatshirts and t-shirts all the styles have been designed to be worn by both boys and girls alike.
The campaign imagery proudly features Stacey’s beloved boys – alongside some models, showing how to style up their mum’s playful designs across different ages.
Speaking about the collaboration, Stacey said, “I was so excited to be given the opportunity to create my own kidswear collection with Primark. The boys were just as excited as I was, and I loved being able to include them in a project that means so much to me. I still can’t believe that my boys are going to be able to wear pieces that we all designed together.
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It was so special to have them as part of the process. I wanted the collection to be fun and comfy, they’re my top priorities when finding clothes for the boys. I have two favourite pieces, the printed robot tracksuit and the ‘Smile’ t-shirts. I am also a little bit obsessed with the denim jacket. There's something about tiny clothes that I would wear too that makes me very excited!”
Launching in all UK and Ireland stores on July 20th, the 35-piece collection is priced from £2 – £14.
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Stacey has already had two highly successful womenswear collections with Primark but this is the stars first foray into children's wear. The mum of three first became famous on the X Factor several years ago and is now a regular panellist on panel magazine show, Loose Women.
Stacey who lives with her three boys and partner Joe Swash is constant thrilling fans with her amazing home interior and make over ideas. This gorgeous kid's collection launches on Monday the 20th of July in Primark stores in the UK and Ireland.
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