Trader Joe's to Change Product Branding on International Food After Petition Calls Them 'Racist'




Bedell responded to the company's statement on Sunday in a petition update, calling on Trader Joe's to "commit to a date in which the packaging changes will be completed."

She added: "If a date cannot be established, we ask that Trader Joe’s immediately remove all products that the company recognizes have not been inclusive and have not cultivated a welcoming, rewarding customer experience."

Geoffrey Owens on Being Shamed for Working at Trader Joe's: 'No One Should Feel Sorry for Me'

The move by Trader Joe's comes about after a slew of other companies are looking to rebrand their food products amid the global protests over racial inequality, sparked by the killing of George Floyd back in May.

Quaker Oats previously announced that it was retiring its Aunt Jemima brand and logo, acknowledging that it was “based on a racial stereotype," while food brands such as Mrs. Butterworth and Uncle Ben's also followed suit.

To help combat systemic racism, consider learning from or donating to these organizations:

  • Campaign Zero (joincampaignzero.org) which works to end police brutality in America through research-proven strategies.
  • ColorofChange.org works to make the government more responsive to racial disparities.
  • National Cares Mentoring Movement (caresmentoring.org) provides social and academic support to help Black youth succeed in college and beyond.

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